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GP Bullhound advises The BIO Agency on its sale to Tech Mahindra

London, 4 July 2016 – GP Bullhound, the technology investment bank, acted as the exclusive financial advisor to The BIO Agency on its sale to Tech Mahindra.

Ranked as leaders in their field, The BIO Agency specialises in digital transformation and innovation, helping organisations change the way they engage with their customers. Based in London with 200 employees, The BIO Agency serves brands across Financial Services, Retail, Property, Travel, and Technology sectors.

This strategic acquisition will further strengthen Tech Mahindra’s focus on Digital and enable the Company to engage with its clients at the start of the journey and more importantly, help design the customer experience for their businesses.

Peter Veash, Co-Founder & CEO of The BIO Agency said: “We are very excited to be entering the next stage of BIO’s growth journey with a global partner like Tech Mahindra. Tech Mahindra’s deep technology expertise and global footprint will allow us to deepen our offering, and provide clients with an end-to-end digital transformation solution. GP Bullhound’s global reach and impressive knowledge of the digital transformation sector were instrumental in finding a partner that shares BIO’s conviction that digital is key to creating value at the enterprise and shareholder level.”

Claudio Alvarez, Director at GP Bullhound, commented: “I am delighted to have advised one of the leading digital consultancies in Europe, and this transaction further highlights GP Bullhound’s record of working with category leaders in the digital transformation sector. This partnership will accelerate BIO’s growth in a space that is experiencing phenomenal demand.”

As GP Bullhound’s 15th digital agency transaction in the last 24 months, this deal underlines the firm’s international reach and depth of experience in digital marketing and digital services, following on from recent successful transactions completed for clients such as Conrad Caine, Essence, Designit, Fjord, Glispa, Seren, Realise, TLGG, Somo, Great Fridays and Fetch.

Enquiries
For enquiries please contact Manish Madhvani, Managing Partner, at manish.madhvani@gpbullhound.com, Claudio Alvarez, Director, at claudio.alvarez@gpbullhound.com, or Alessandro Casartelli, Vice President, at alessandro.casartelli@gpbullhound.com.

About GP Bullhound
As dealmakers in technology, GP Bullhound provides independent strategic advice on mergers and acquisitions and private placements to entrepreneurs, companies and investors. By combining a true passion for innovation with great access to global buyers and capital across Europe, US and Asia, GP Bullhound has completed transactions with many category leaders including Avito, Delivery Hero, Fjord, King.com, Pingdom, Pozitron and Spotify. The firm was founded in London in 1999 and today also has offices in San Francisco, Stockholm, Berlin, Manchester and Paris. For more information, please visit www.gpbullhound.com, follow on Twitter @GPBullhound or watch our video here.

About the BIO Agency

BIO’s team of digital experts specialise in digital innovation and transformation and are unique as Digital Change Agents®. The agency offers an end-to-end service: business strategy, customer experience and vision strategy, user experience, service design, creative innovation, design, delivery and technical development. BIO creates transformative digital touchpoints underpinned by technology that changes the way customers engage and buy from today’s organisations. They consider every digital touch point -whether it be mobile, tablet, desktop or in-store experiences to create companies fit for the future. Find out more by visiting www.thebioagency.com