Dotcorp, Accel, Carmel Ventures invest in myThings
Providing conversion-driven personalized display advertising solutions
March 2012 - GP Bullhound acted as the sole financial advisor to myThings on its $15m financing round led by Iris Capital, the manager of Orange-Publicis Venture (OPV) Fund, in addition to Accel Partners, Carmel Ventures, T-Ventures and GP Bullhound Sidecar.

myThings specializes in creating engaging and personalizsd ads in real time for each online viewer on a per-impression basis.

“myThings is proud to contribute to the strong technological and financial synergy created by the fund’s investment and backing of two major advertising influencers. GP Bullhound have advised the founders on numerous rounds of capital now and always delivered first class advice ,” commented CEO of myThings, Benny Arbel.