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Global Software Market Perspectives Q2 2020

Quarterly insights into SaaS.

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14 July 2020 - GP Bullhound today publishes its latest market report on the Software-as-a-Service (“SaaS”) space, examining the public company landscape, M&A, private placement and IPO trends in Q2 2020, including go-to-market strategies, growth trajectories, unit economics, strategic consolidator and investor demand, and market valuation dynamics compared to historical valuations for SaaS companies.

“COVID continues to disrupt people’s lives across the world. Those able are still mostly working remotely, with some economies at the state and national level re-opening. Cloud software has been an integral part of businesses being able to function throughout the crisis, and public market valuations have reflected this renewed focus on digital, cloud native operations. Despite the tough macroeconomic conditions, software M&A has remained strong particularly in the US, where there is consolidation happening in a new environment where burn is being heavily scrutinized, and valuations have tightened. We expect M&A to remain strong through the rest of this year as PE firms build out platforms with large amounts of dry powder, and strategics deploy large cash reserves to build out products,” said Jonathan Cantwell, Partner at GP Bullhound.

For any enquiries, please contact Jonathan Cantwell, Partner, at

About GP Bullhound
GP Bullhound is a leading technology advisory and investment firm, providing transaction advice and capital to the world’s best entrepreneurs and founders. Founded in 1999, the firm today has offices in London, San Francisco, Stockholm, Berlin, Manchester, Paris, Hong Kong, Madrid and New York. For more information, please visit

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