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Making sustainable home decor accessible to everyone.

Paris, 13 April 2022 - GP Bullhound acted as exclusive financial advisor to Selency on its €35m growth investment from Creadev and Accel.

Paris-based Selency is an impact e-commerce platform and Europe’s leading marketplace for second-hand furniture and home decor. More than a “classic” marketplace, Selency is a pioneering digital brand dedicated to make unique, curated and sustainable home decor affordable for everyone.

Targeting both individuals and professionals, Selency has built a strong network of buyers and sellers interacting on the platform, leading to 2.5 million monthly visits. Industry leaders such as Louis Vuitton, Chanel, Vestiaire Collective, Galeries Lafayette and Backmarket are among the top professional buyers using the platform.

Charlotte Cadé and Maxime Brousse, Co-founders of Selency, said: “GP Bullhound’s expertise and ongoing commitment were instrumental in completing this exciting fundraising process. They have been a true advisory partner on our path to finding Creadev, the perfect partner to scale our business further. We are very excited for what is ahead of us.”

Guillaume Bonneton & Joy Sioufi, Partners at GP Bullhound, added: “We are thrilled to have helped Selency in finding the right financial partner to match the company’s ambition and potential. We are confident that Selency now will accelerate its rapid European expansion and cement its position as the standard for sustainable and second-hand home decor.”

This transaction is further testament to GP Bullhound’s expertise in Digital Commerce, including the investment in AnyVan by Vitruvian Partners, the acquisition of Lola Market by Glovo, and the investment in Lingoda by Summit Partners, among many others.

For enquiries, please contact:
Guillaume Bonneton, Partner, at
Joy Sioufi, Partner, Partner, at
Kevin Siagam, Vice President, at

About GP Bullhound
GP Bullhound is a leading technology advisory and investment firm, providing transaction advice and capital to the world’s best entrepreneurs and founders. Founded in 1999 in London and Menlo Park, the firm today has 12 offices spanning Europe, the US and Asia. For more information, please visit

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