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25 January 2021 - GP Bullhound today publishes its latest Digital Media market report to provide insights into public and private market valuations across the transaction spectrum and qualitative insights into broader market trends.

Alec Dafferner, Partner at GP Bullhound, commented: “Q4 saw significant financial rewards for digital media companies. While live music continues to take place exclusively through the screen, the catalogues and rights to music have appreciated in value. Also, advertisers have strayed from traditional TV platforms in favour of podcasts and games, ever increasing in popularity following the onset of COVID-19. Just in time for the new year, self improvement-focused consumer subscription apps have seen significant funding with their rise in popularity.”

For enquiries, please contact Alec Dafferner, Partner, at

About GP Bullhound
GP Bullhound is a leading technology advisory and investment firm, providing transaction advice and capital to the world’s best entrepreneurs and founders. Founded in 1999, the firm today has offices in London, San Francisco, Stockholm, Berlin, Manchester, Paris, Hong Kong, Madrid and New York. For more information, please visit

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